The Charlottesville Design Week is Virginia's first design festival—we organized the events and designed all materials surrounding it, including posters, programs, signage, and website. The week was a massive success, with more than 200 attendees joining us from across the state.
Graphic design, web design, branding
The poster stands out well on a bulletin board. The bright yellow and empty space creates a tension that deviates from the designs you see in Charlottesville.
The website is responsive and fairly simple. We coded it in html/css rather than using a site-builder like WordPress or Squarespace.
Facebook & email graphics are fairly straightforward. If the venue is on the map, then the map zooms to that place and a small text box labels it.
The bright visual is designed to stand out in any room, even going so far as to drown out the environmental graphic design already in-place.
The program follows the brutalist inclination to be slightly difficult to look at. Rather than a booklet, the program folds like a map, then unfolds to be a poster. The events and information are printed on one side and the design week poster is on the other.